Vidya is the Chief Commercial Officer at Abu Dhabi Food Hub – KEZAD. Her key responsibilities include establishing the commercial strategy and plans, overseeing commercial operations that align with strategic and financial objectives of the Hub, and drive the commercial success of the Food Hub. 

Vidya comes with over a decade’s background in trade development, analytics and supply chain facilitation with one of the world’s leading port and maritime operators – DP World. During this tenure, she helped lay initial foundations for bilateral trade corridor development including India-UAE, focussing on supply chain re-engineering, and translating organization’s capabilities into customer value proposition. She is passionate about transforming food trade in the region, unlocking potential new markets and driving foreign investments. 

Prior to the current appointment, Vidya was responsible for strategy and corporate development for Ghassan Aboud Group’s food trading and distribution businesses.  

Within her role at the Food Hub, Vidya’s efforts will be centred towards establishing UAE and Abu Dhabi Food Hub as a key node in global food supply chains.   

Vidya holds master’s degree in business administration, specialized in Marketing and Finance and is an alumnus of International School of Business & Media, India.